Premedia

Premedia is a term in designing, creativity and publishing industry that refers to any activity taking place between the moment of sketching initial idea for the product and the moment of finishing its production. Therefore, Premedia necessarily includes realization/ adaptation of the design from early stages of concept visualization to the files ready for final use, as well as the steering of all processes involving any kind of digital and/ or printing activity while ensuring that all predefined requirements are met.